Tallinn, Estonia
- Training programme: The Brand, from local to international positioning, 2011
March, April and May 2011
When Tallinn, capital of Estonia, was appointed Cultural city of the European Union in 2011, Agenda was called upon to provide communications support. The BDA, the Estonian Development Agency working for the account of the Estonian government, requested Agenda to assist Estonian cultural and tourism organisations with their international communications plans. Our mission was to open Estonia up to potential international market and help professionals in the country to communicate its strengths abroad. Over a period of eight months, we trained 200 Estonian professionals on branding, positioning and marketing through workshops and seminars, plenary sessions and conferences.
For further information about our work in Estonia contact Corinne Estrada.